Welcome to Ayushman, a smart and comprehensive farm and cattle management mobile application developed and maintained by Areete Business Solutions Pvt. Ltd. (“Areete,” “we,” “us,” or “our”).
This Privacy Policy describes how Areete collects, uses, discloses, and safeguards your information when you use the Ayushman mobile application (“App”).
We respect your privacy and are committed to ensuring transparency, security, and full compliance with applicable data protection laws.
This policy complies with:
• Google Play Developer Policies (Data Safety Requirements, 2025)
• General Data Protection Regulation (GDPR)
• California Consumer Privacy Act (CCPA)
• Information Technology Act, 2000 (India)
By downloading or using the App, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue using the App.
A. Personal Information
We collect limited personal information required to identify and communicate with users:
• Full Name – for profile identification.
• Phone Number and Email Address – for OTP login, authentication, and communication.
• Farm Name and Details – to manage cattle and farm-level operations.
• Profile Image (optional) – for identification within your farm records.
• Device Identifiers (Device ID, Android ID) – to manage unique device logins and prevent fraud.
B. Farm & Cattle Data
To provide core functionalities, Ayushman collects and stores:
• Cattle identification details (tag number, name, breed)
• Breeding and reproductive cycle records
• Health and vaccination logs
• Milk entry and production data
• Deworming and nutrition schedules
• Expected calving and pregnancy diagnosis events
C. Device & Usage Data
Automatically collected information includes:
• Device model, operating system version, app version
• IP address and network type (Wi-Fi or mobile data)
• App interaction logs, button clicks, screen views
• Error logs and performance metrics via Firebase Crashlytics
D. Permissions Required
To deliver a complete experience, the App may request the following permissions:
• Camera – Capture and upload cattle or farm images
• Storage – Save and retrieve images or reports locally
• Internet – Sync user data securely with Firebase servers
• Notifications – Send reminders and alerts for health, breeding, and milk updates
• Location (optional) – Tag farm locations and verify data accuracy
These permissions are optional and user-controlled. You can deny or revoke them anytime from your device settings.
We use your data only for lawful and essential purposes:
• To manage and update farm and cattle records
• To provide accurate health and breeding alerts
• To improve user experience and application performance
• To respond to support queries and technical issues
• To generate analytical insights (aggregated and non-identifiable)
We do not use your data for marketing, advertising, or sale to third parties.
All user data is stored securely on Google Firebase (Google Cloud Platform), which follows world-class standards such as ISO/IEC 27001 and SOC 2 compliance.
Security Measures:
• Data Encryption: HTTPS for data in transit and AES-256 for data at rest.
• Access Controls: Only authorized Areete engineers can access production data.
• Audit Logs: Every access or change is logged for security review.
• Regular Backups: Automated backups to prevent data loss.
• Periodic Security Audits: External vulnerability and penetration tests.
Data Retention:
• User data is retained as long as your account remains active.
• Upon deletion or inactivity, personal and farm data are permanently erased.
• Some anonymized analytics data may be retained for performance insights.
We do not rent, sell, or trade your personal information.
We may share limited data with:
• Google Firebase Services – for authentication, crash analytics, and database management.
• Authorized Areete Support Team – for issue resolution or account support.
• Regulatory Authorities – only when legally required (e.g., court orders, compliance audits).
All third-party access complies with confidentiality agreements and Google’s Data Processing Addendum (DPA).
You have full control over your data. Users can:
• Access: View and review all stored personal and farm data.
• Correct: Request corrections or updates to incorrect details.
• Delete: Request complete account and data deletion.
• Export: Request your data in a machine-readable format.
• Withdraw Consent: Disable app permissions or stop using the app anytime.
To exercise these rights, contact: connect@areete.ai
Ayushman is intended for adults (18 years and older). We do not knowingly collect data from minors. If such data is discovered, it will be immediately deleted.
Ayushman does not use cookies or third-party tracking for advertising. However, SDKs such as Firebase may use identifiers for analytics, strictly in anonymized form. You can opt out of analytics tracking from your device settings under “Usage & Diagnostics.”
The app integrates only secure, Google-approved SDKs:
• Firebase Authentication & Firestore – user login and cloud data management
• Firebase Crashlytics & Analytics – crash detection and performance metrics
• Google Play Services – app compatibility and update handling
No advertising or social media SDKs are used.
We may revise this Privacy Policy periodically to align with updates in app functionality or legal requirements. Significant changes will be notified through:
• In-app messages
• App update notes
• Email (if applicable)
We encourage you to review this Privacy Policy regularly for the latest information.
If you have questions, concerns, or requests regarding this Privacy Policy, contact:
Areete Business Solutions Pvt. Ltd.
📧 Email: connect@areete.ai
🌐 Website: https://www.areete.org/
This Privacy Policy is governed by the laws of India. Any disputes shall be subject to the jurisdiction of the courts in Pune, Maharashtra.